June 28, 2010 in Web Design Critique


June 20, 2010 in Copywriting For The Web, Misc

Copywriting for the web: How to Write Winning Web Copy Headlines

headline2It takes a lot to tick me off nowadays. I guess I’ve mellowed with age. There was a time when the slightest thing would push me over the edge. People who chop the crust off their sandwiches, boy bands, mountain climbers and frosted windows – the most inane things ruffled my feathers. Some might say red was my favourite colour. Read More


June 17, 2010 in Web Design News, Wordpress News


June 12, 2010 in Copywriting For The Web, Misc

Copywriting for the Web: Writer’s Block, Breaking Down the Wall

Some biscuits are made for dunking, some are made for sinking. This revelation hit me harder than a runaway train about five minutes ago when half a rich-tea became shipwrecked in my cup of coffee.

Air sea rescue mounted a desperate operation in the form of a spoon but the sodden remains of said biscuit are yet to be found. Read More


June 10, 2010 in Web Design Critique

Web Design Critique: Render Wave

render-wave-design-critiqueThis weeks web design critique is Render Wave by Reset Studio. A design oozing blinging minimalism – if there is such a thing! Love the angular scrolling portfolio pieces. The subtle shades of blue & grey force a calm emotional response and the angular lines press home a precision finish. Lets Discuss.


June 9, 2010 in Web Marketing Tip

Web Marketing Tip: Take Advantage of Existing Communities

mountainIf Mohammad can’t go to the mountain, let the mountain come to Mohammad. If your audience is not coming to you, you should go to them. Visit the websites they are visiting, have a presence on the issues they care about and have a voice where they do. Your website marketing plan should include joining and being part of your prospect’s existing communities.
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