June 26, 2007 in Uncategorized, 

Better Google Results


If you are searching around for web design coding techniques or want to find a blog on a certain topic Google sometimes seems to miss your search terms completely. Using special characters you can target your terms to return more relevant search results.

Google Basics

If you run a normal search through Google and click “google search” Google will search for every word in your terms: and show pages relevant to your search. If you re-enter some search terms and click “im feeling lucky” Google will pull up the one website that it believes is most relevant to your search terms.

If you searched for “Web Design Blog”, the result that is returned will contain all the 3 search terms but not necessarily as a phrase or related in any way.

Google actually performs your search with the words you specify and in the order you have typed them. So to make a search more relevant you should always but the most important term first.

Google Special Characters

You can use special characters or operators to find results in a specific way. I will cover 6 special characters that will help you search more accurately.

Quoted phrases

If you put your search terms in quotes then Google will return results containing the exact quoted phrase in the order you have specified and containing each search term.

For Example if you search for “Anthony Brewitt” in quotes then the pages that are returned will show that exact phrase, not “Anthony had a dog called Brewitt”.

+ operator

If we want Google to search for a particular term we put the addition sign directly in front of the search term, this is usually used if there is a stop word like; the, I, and, Of etc. So if your search term was
“+the web design blog” Google will take the stop word “The” as part of the phrase. Note that there should not be any spaces between the operator and the search term.

– Operator

The exact opposite of the + operator. If you do not want a word to be in your search term then precede it with the minus operator, For example: “Book –by a.c grayling” . The pages returned from Google will not have the search term “by” within them.

~ Operator

This is called the tilde operator and is used to search for the word and synonyms of that word, a useful one for technical research. for example: “~ cat”. Just in case you didn’t know a synonym is a word that describes the identical or near identical to the original word. For instance Cat could return Feline or Pussy Cat.

OR operator

Use an uppercase “OR” between search terms and Google will return any of the search terms. Handy if you want all your search terms to be within your returned results. For example: “Web OR Design” will find pages that include either “Web” or “Design” or both terms, but not pages that contain neither search term.

.. Operator

A great way of searching Google for a price range. Say you want to search for a new Sony monitor and you have a budget of 100 – 400, you could set your price parameters using this operator. For example: “Sony Monitor 100..400”

Special Character Conclusion

I hope these special characters will improve your Google searching, I use them often as a lot of the time I agree to projects that will have one or two sections I am a little unsure of, thanks to these special characters I am confident I will find my solutions in Google quickly. Happy Googling.


About Anthony

Anthony Brewitt is Design Bit, has been for years - he's an experienced WordPress Designer, and Muggle-born Marketing Philosopher. Let’s talk about your website; your marketing, blog design, and that cool new mobile web thingy. Contact Anthony

15 Responses to Better Google Results

  1. another good oone in allintitle: it will bring up all results with your keywords in there title

  2. You can also use speach marks e.g. “web development”

  3. some good info there. I think Google are always expanding there search operators. and in fact you can do lots of tricks with google such as weather:london, which gives you the next 4 days. the loads more, i google it and try and post back some…

  4. Google actually offer a cheat sheet for all the different operators you can use…

    http://www.google.com/help/cheatsheet.html

    If you are also in PPC campaigns, using certain operators will really help keep you’re spending down

  5. Interesting…i have seen this for myself like if you type in “web design” you might get a new search..like i typed in “web design” and then without the quotes and i got new searches so what you say is correct.

    It just comes down to SEO basics really and to always remember your market you are in

  6. very informative….i hope this helps lot of guys while doing seo !!

  7. nice post and intresting. Thanks!

  8. this is very interesting articles for google popularity.

  9. Hey thanks for putting up all these info about the google ranking, well most of them are new to me. And hopefully many others also would find it useful.

  10. This is really useful, not just for techies but for all who would love to get information online.

  11. Goo information once again.

  12. Great advice. Some other useful operators are “site:” and “cache:”. I uses these all the time to dig into results from a specific site. Especially as most on-site search is useless!

    Examples are:

    site:www.naturalranks.co.uk Chris
    Will bring back all the pages with my name on them

    cache:www.naturalranks.co.uk
    Will show you the page as Google last saw it – note that Im not hiding text or doing anything dubious!

  13. It is really great information related to seo and the web designing.
    Every person know about its importance but the question is that what is the best way of doing this job.

  14. Excellent post just completely excellent.. So when you named this post Web Design Blog » Better Google Results – Designbit – Blog Design, Web Design, WordPress and Shopify Blog , what was going through your head? Where does your motivation come from to write these great posts ?

  15. Thanks for the info – I’ll try and remember to use it next time I’m googling!

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